A new challenger in the hygiene space.
million people reached
instagram followers gained
Throughout this launch for RB, Artisan Council was responsible for:
Artisan Council’s efforts resulted in over 2,000 followers on Instagram and over 1,000 organic email database subscribers in just a few months, with a large scale inter-company brand partner data acquisition campaign still to come in the next month, so stay tuned for further exponential growth!
Being the first digital native brand for Reckitt Benckiser, growth expectations were high for this challenger brand launch. Artisan Council produced and leveraged minimal content across two social networks (Instagram and Facebook) and Email to present the brand launch. Minimal boosting budget was applied to aid in social account growth, with the lowest Cost-per-follower results Artisan Council has seen to date, resulting in 2,000 followers on Instagram and over 1,000 organic email database subscribers in just a few months.
A flawless social strategy for a new flawless foundation.
performed well above industry standards
Reintroducing The Face Shop to the US Market.
Tiny hands, BIG results.
overall views (Instagram + TikTok)
Launching Isa Knox Newness.
total influencers posted