bubly Bellini Bliss

Influenced by the Summer of Bliss

Introducing the Summer of Bliss. Artisan Council supported the successful launch of bubly’s Bellini Bliss by activating four mid-tier influencers across TikTok. The primary focus of the campaign was to drive awareness of bubly’s new flavor, Bellini Bliss, and the sparkling water brand as a whole among Gen Z, showcasing how the beverage is so much more than just that – not only sparkling water, but a chance to crack a smile and enjoy a moment of pure bliss.




million impressions


tiktok views

@yodeebs Relaxing with @bublywater new flavor bellini bliss with peach, pineapple, and mango! #summerofbliss #bellinibliss #bublypartner #ad ♬ Levels - Live Session - Sarah Coponat

Influencers Find their Authentic Bliss.

When bubly needed to launch their all-new Bellini Bliss, Artisan Council knew that the campaign needed to be fun, blissful –obviously – and, most importantly, authentic. So, we set to work by tapping four proven influencers who could bring more joy and excitement to bubly’s viewers, and to sparkling water fans everywhere, by showing how some of their favorite activities – rollerskating, cooking, nail art – bring more bliss into their lives. By creating authentic moments of bliss, our team of influencers inspired customers to interact with bubly in an entirely new and exciting way.

@justines.table A delicious 🍉 & 🍈 granita made with bellini bliss bubly #summerofbliss #belinibliss #sponsored ♬ Indian Summer - HOAX

The Results.

Artisan Council fostered the success of bubly’s Bellini Bliss launch by working with these four influencers to create content that covered a wide range of verticals, extending reach and relating to a wide range of new and existing consumers. The results? Content that achieved millions of impressions, accumulated hundreds of thousands of views, and inspired tens of thousands of potential customers to interact with the brand in a way that was fresh, new, and compelling.

@quingable This summer, I’m jumping into every alpine lake I hike to and today’s lake was insane ft. the new @bublywater summer flavor bellini bliss. How are you finding bliss this summer? #bublypartner #summerofbliss #bellinibliss ♬ original sound - Quin Gable • Vanlife w/ 2 Cats


For the exciting new launch of bubly’s Bellini Bliss, Artisan Council teamed up with four proven influencers to create genuine, bliss-inspiring content geared towards Gen Z that garnered millions of impressions and hundreds of thousands of views- inspiring potential customers to engage and interact with the brand in an entirely new and exciting way.

@yodeebs Relaxing with @bublywater new flavor bellini bliss with peach, pineapple, and mango! #summerofbliss #bellinibliss #bublypartner #ad ♬ Levels - Live Session - Sarah Coponat

See other examples of our work here!

LIFEWTR More to Life Retail Program

TikTok Activation to support the LIFEWTR More to Life Retail Program.


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