In this role, you will develop strategic influencer target lists for various brands, optimize them based on feedback, conduct outreach to those influencers in a friendly, professional manner, seek advice from Managers, and execute that advice proactively. You will also monitor influencer activity and performance, collate content and data for reports, and learn to develop strategic insights and recommendations from those reports. The successful candidate will be outgoing, extremely personable, and have excellent communication, organizational and analytical skills. You will also have a strong passion for inclusion, diversity, cultural awareness and thoughtful, meaningful projects.
Equal Opportunity
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Our mission is to create a happy, safe, considerate and inspiring work environment for all.
RESPONSIBILITIES
- You will be responsible for the ongoing assistance associated with the execution of influencer marketing campaigns, as well as the measurement of influencer marketing campaigns for several clients.
- You will handle regular and consistent communications with existing and new influencers to the Artisan Council Influencer Network.
- You will develop relationships with individuals and brands, including organizing (remote) meetups and other innovative online relationship building events.
- You will keep informed of industry trends, events and deals, and utilize this knowledge to bring recommendations and ideas to strategy and planning meetings.
- You will provide insight and research new talent.
- You will liaise with key members of the marketing team to create strategic marketing calendars.
- You will monitor, collect and transform influencer campaign data into actionable insights.
- You will transform influencer campaign data into actionable insights, and provide accurate interpretation and consistent reporting of data on campaign/promotion results to share with the leadership team.
- You will provide valuable insights and reporting for monthly and campaign reports, and successfully take action on those insights.
- You will manage client requests and prioritize business needs; conduct ad hoc analysis as needed.
- You will attend both internal and client-facing meetings, and take down notes and action items to share with your team.
ESSENTIAL SKILLS + EXPERIENCE
- Exceptional understanding of consumer online behavior, trends and market analysis.
- Working knowledge of Google Docs, Google Sheets, the Office suite and Adobe suite.
- Experience with a range of Content Management Systems, and the ability to learn new systems.
- Excellent analytical and quantitative skills, with very strong understanding of web analytics, marketing analytics & ROI.
- Excellent written, verbal and visual communication skills
- Values are: critical, team effort, commitment to excellence.
- Extensive familiarity with social media (including Instagram, Facebook, YouTube, Pinterest, Snapchat and Twitter) and online content, and evidence of a developed social media/web presence.
- Excellent analytical skills, and experience with Google Analytics and email marketing analytical tools.
- Knowledge of and passion for technology, media, cultural & content trends; values and contributes to team brainstorms & conversation.
- Self-Starter, possesses ability to act and operate efficiently and independently to accomplish objectives.
- Outgoing, personable and ability to work on the fly.
- Optimum time management skills with attention to detail, especially under pressure or time-sensitive deadlines.
- Willing to work nontraditional hours, independently, remotely, and go above & beyond where necessary.
- Understanding of overall commercial business practices, trading terms and conditions
Compensation: $15.00/hour
